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"Purpose to Profits" Blog

Actionable inspiration, expert interviews, and behind-the-scenes consulting and coaching secrets and best practices...all tied together by my mission to empower you to 
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Welcome to the "Enough Already" Blog

Actionable inspiration, expert interview and behind-the-scenes consulting and coaching secrets and best practices...all tied together by my mission to empower you to
Get Seen and Paid What You're Worth

Betsy Jordyn International
#9: 5 Reasons To Love Corporate Politics
8:56
 
#9: 5 Reasons To Love Corporate Politics

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I'll never forget the moment when I first fell in love with corporate politics. I was asked to lead a massive initiative at Disney to help the operations executives redefine the guest/cast and cast/leader experience. This group of talented (and sometimes...

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Betsy Jordyn International
#10: Here's a Quick Way to Overcome Resistance to Change
7:55
 
#10: Here's a Quick Way to Overcome Resistance to Change

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One of the biggest lies we all believe in is that "It's nothing personal - it's just business." The truth is that when it comes to organizational change - everything is personal. 

Changes that impact workflow and organizational structure affect more than process...

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Betsy Jordyn International
#11: How to Position Yourself as a Credible Consultant
5:09
 
#11: How to Position Yourself as a Credible Consultant

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Do you know the ONE thing that will have the biggest impact on your ability to provide amazing consulting solutions to highly influential senior leaders?

Is it your technique abilities and unique certifications?

Is it your business acumen and ability to speak the...

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Betsy Jordyn International
#18: If You Can Follow a Recipe, You Can Deliver a Six-Figure Consulting Engagement
5:31
 
#18: If You Can Follow a Recipe, You Can Deliver a Six-Figure Consulting Engagement

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Congratulations! Your marketing efforts have paid off and now you have a lead. And you may be wondering, "What the heck do I do with them?"

If that is the case, you will definitely want to listen to this week's podcast from the series "Consulting Matters: Mastering the...

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Betsy Jordyn International
#19: Top Solutions Every Consultant Should Know
7:20
 
#19: Top Solutions Every Consultant Should Know

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 In this week's podcast from my series "Consulting Matters: Mastering the Art & Science of the Business," I am going to take you on a virtual "Solution Safari" to give you the big picture of all the ways you can offer and deliver dramatic value to...

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Betsy Jordyn International
#20: How Good Companies Grow into World-Class Market Leaders
7:07
 
#20: How Good Companies Grow into World-Class Market Leaders

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There is no such thing as organizational change. As consultants, we should NEVER put our clients in the position to become something that they are not.

That said - organizations and leaders go through different stages of growth. In order to grow they must evolve...

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Betsy Jordyn International
#21: The Number One Way to Accelerate Culture Change
6:59
 
#21: The Number One Way to Accelerate Culture Change

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Organizational culture is "simply the way things get done around here." It is made up of the values that the majority of people in the organization hold, particularly those on the senior team, that filter how they take in information and make decisions.

To be clear,...

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Betsy Jordyn International
#22: What All Consultants Ought to Know About Strategy Development
6:48
 
#22: What All Consultants Ought to Know About Strategy Development

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Talk to two consultants and you're likely to get three definitions for strategy. Some define strategy as branding while others think of strategy as goal setting and action planning. And they are both right!

Strategy at the end of the day is a series of tradeoffs...

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Betsy Jordyn International
#23: 5 Cutting Edge Organizational Structures Your Growth-Oriented Clients Need
7:14
 
#23: 5 Cutting Edge Organizational Structures Your Growth-Oriented Clients Need

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One of the most powerful tools that a leader has to drive performance improvement is their organization design.  However, many leaders and their consultants are simply unaware or unequipped to know how use this tool. 

In this week's podcast from my series ...

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Betsy Jordyn International
#24: 3 Reasons We Need to Stop the Myth That Everyone Is a Leader
7:19
 
#24: 3 Reasons We Need to Stop the Myth That Everyone Is a Leader

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One of the biggest myths in organizations today is "everyone is a leader." Sure everyone needs to take full responsibility for themselves and their work as well as become an influencer regardless of positional authority. 

But having the ability to be an influencer...

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Betsy Jordyn International
#27: The Disney Secrets to Customer Service Excellence
9:52
 
#27: The Disney Secrets to Customer Service Excellence

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In this week's podcast, I share with you what I learned from my years at Disney about what creates amazing experiences that turn customers into raving fans and brand loyalists.

Why You Need to Listen In

As consultants, everything we do ultimately affects customer...

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Betsy Jordyn International
#28: The Disney Secrets to Exceptional Employee Engagement
8:49
 
#28: The Disney Secrets to Exceptional Employee Engagement

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Employee engagement is not some sexier new term for employee satisfaction. It's actually a total shift the pursuit of employee happiness towards employee motivation.

Employee engagement is all about to what degree employees are rationally and emotionally...

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